Francesca Belluomini

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the marvelous monday giveaway @ SenseOfFashion.com

Monday September 12, 2011.


So: we sponsored the Marvelous Monday Giveaway on the Facebook page of SenseOfFashion.com where we host a boutique.

The question that readers had to answer was awesome. They had to answer what “a moment cannot be mass produced” meant to them.

It was thrilling reading the comments to the post (9!) and curiosity built up all day long. Busy day that Monday and I couldn’t be on Facebook. Late afternoon: the winner is announced (it is the post that gets more “Like”) but it was way past dinner when I could sit down and read. 

Noemi: “It’s not the same to live a moment of bliss, per say, than sharing it, even through vivid exuberance, it’s never the same. Even if a moment on t.v. that captures bliss or distraught fills us with emotion, the moment has gone by. With disregard to the amount of emotion implied on its audience, the real grievance or joy has come to pass & you are like a time traveler, stuck in the past while the world has spun several times to the very least & then you choose how you continue your present-day life.”


Noemi won! Congratulations. She has the choice of one of our 3 best sellers. More on this later.

I just want to dedicate a little space to other comments that personally touched me (here I can do it, the #MMG I wasn’t allowed of course …).

Taylor: “A moment cannot be mass produced because mass production could never produce the emotion and love a moment can”. Right on Taylor, that’s why I still make personally and individually every single piece.

Carmen: “A moment is a precious memory that reflects a time in which true bliss occurs…. one of mine would have to be the last time i saw my grandma mother before she died… I told her that i will see you next week and she just smile….yet the next week never came and i will always rember how much i miss her and loved her.. life is too short and this is not a fake moment and can not be done over again… i will just have…. love is true happniess that we shared… also you can’t produce the same emotion from any moment that makes a true impact on your life more than once.. if so i may just be like any other moment that means nothing”. Carmen! You wrote grandma and you got my attention. One winter ago I dedicated her an entire collection, my very own nonna Titti and her armoire have been the number one inspiration (it says it in my bio which a very dear friend wrote for me). Touche’.

And then Justin and then Lindsay and then Sarah and everybody at SenseOfFashion.com thank you, it was a “moment that cannot be mass produced” experience.