Sustainable is chic, the Italian way

How do we become sustainable?

We can’t handle these rhythms anymore, we are like a hamster rolling on the wheel that goes nowhere. And it’s a NEED before we all disappear and implode with Earth who knows where: a statement that maybe 30 years ago could have sounded alarmistic, and now it’s a reality.

The United Nations established the 17 global goals for sustainable living with a deadline to make them a reality by 2030. There’s so much to be done for human rights, clean waters, clean air, and sustainable living.  Some numbers: 75 mill people work in fashion and textile industry; 80% are women between the age of 18 and 24. Too many of them are exploited, victims of verbal and physical abuse, paid below standard living needs, work in precarious establishments. Yes, those are the workers who made the pants you are wearing. 

Now that you know, does that make you feel good, still?

I had to do something. I first became member of the U.N. Women Miami Chapter and you can too.

What to do NOW.

Go in your closet and simply be, look around.

Are you happy?

Does whatever you own make you feel empowered, make you look good and feel good? Is your closet inspiring when Monday morning comes and you got to get dressed for work? Do you know where your clothes come from? Are there useless purchases that you made last minute and never wore?

If you have answered NO to any of the above, there are many ways to come out of the guts.

Purge, eliminate, donate, resell, swap, consign, re-cycle, upcycle. Replenish mindfully, with knowledge, researching, sort what you need from what you want, what you should have and what you’ll need, staples, capricious,

Sustainable is sexy, not boring. Sustainable is smart and modern, mindless consumption is so 2004 that is a bankrupt concept.

“Sustainable chic” means that you can be elegant, chic, strike attention for your recognizable style with a few items of the highest quality, made of sublime materials by expert hands and skilled artisans and nobody will ever judge you if you have already worn them.

When you adopt luxury as a state of mind, you’ll twist things the Italian way