I remember vividly how I never wanted to be a pink girl, and how adamantly I would ask everybody to ask me what's my favorite color because I would surprise them with Blu'.

I somehow conditioned myself to be a blue girl, just because I never wanted to be like the other girls.

I found the article Is There Some Reasons Millennial Women Love This Color on The Cut extremely interesting. By "this" it meant pale pink, peach, quartz, rose gold, salmon, creamy, dusty rose.

I am not a Millennial, yet I manifest affinity with many traits of this microscopied and scrutinized generation. Millennials this, Millennials there ...

Where I grew up, girls in school would wear a long white coat with a pink bow in the back, something very Alice in Wonderland as school uniform, and the boys' version was blue and short.

It is a liberating thought, knowing that my daughter (almost on the cusp of being a Millennial) is not growing up with those mental restrictions. Guess what: she never liked Barbie or anything pink she’d have in the closet.

I can't help but wonder (... I have been binging on SATC lately):

Is “your favorite color” something that comes with genes or it becomes an acquired taste?

My friend Gabriella, of Su Misura Journeys says:

“I'm loving pink these days. When I was young I hated it because my mother made me wear it all the time. But I love the soft nuanced shades. Italy does pink so well. Also the beige leather at Ferragamo had an almost pink undertone back then. So warm. I also saw it on walls. They called it 'carne' pink mixed with white and yellow in such a subtle and interesting way.”

I love how she uses different nuances, from walls to leather goods, there’s nothing defined, categorized or labeled, it happens nonchalantly, like a disceveled wall and a Madonna in the streets of Florence.

But now that it's a color Millennial women like, looks like we ough to squeeze in, like when you grab a leg and the girl on the other side that other leg of that only one pair of pants left on sale.